Why is the Subaru brand so popular?

February 23rd, 2021 by

Why is the Subaru brand so popular?

The Subaru brand is popular for many different reasons. If you are looking for a new vehicle, then we highly suggest that you check out our selection of vehicles at Pfaff Subaru in Guelph, ON. At our dealership, our valued customers can find a very large selection of new and pre-owned Subaru vehicles that are waiting to be taken for a test drive. If you are looking to learn more about why the Subaru brand is so popular with people, then you have come to the right place. Read on to learn more.
Click here to browse through our selection of Subaru vehicles at Pfaff Subaru in Guelph, ON.

Subaru keeps up with industry trends

Subaru works to keep up with automotive trends like electric vehicles and modern technology like Apple CarPlay and Android Auto capabilities. Each model has a list of engine and trim options just like other brands, but something about the Subaru seems to be difficult to let go of. From speedy and agile machines like the WRX to the new Ascent, there is a Subaru for everyone. Even the Subaru sedans boast beefy engines and all-wheel-drive.

Subaru vehicles are very safe

If you are talking about a great all-around brand with a reputation for safety, Subaru is there. With models winning safety awards year after year, Subaru is a go-to for most when it comes to choosing a car for safety reasons. Safety, community, reliability, and human connection are all a part of the Subaru brand.

Subaru’s identity

Largely due to attractive and heartfelt marketing campaigns, owning a Subaru has become something that its loyal customers can identify with. A Subaru is a car you can fill up with your family and all the memories and love you share along the way. It’s a car you can connect with. Subaru conveys its brand as the kind of car you can buy when you have your first baby, and then give that same car to her someday when she’s all grown up. And the ratings show that not only is this true, but those parents passing down their old Subarus are buying new ones for themselves.

To learn more about why the Subaru brand is so popular, we encourage you to come in and visit our Pfaff Subaru dealership today. Additionally, at Pfaff, there’s no being handed around, no wondering if you got the best deal, and no haggling price in-person or ever. Just honest customer service that actually serves you, the customer. It’s what we like to call: the Idealership. Click here to learn about the Pfaff Difference.
Click here to find our contact information, schedule a test drive, or speak with a representative.